Guiding Vision
You can become a warm, impeccable, focused and practical business owner. You can relate to your staff with humor, optimism and love — and you can develop an ethical, profitable and satisfying business.
Consulting may be the secret ingredient you need to move forward toward your goals and dreams.
Cindy Trawinski, PsyD (she / her) is a business strategist and consultant for professional practice owners.
Cindy continues to provide individual psychotherapy services in her private practice.
Meet Cindy Trawinski, Psy.D.
My passion is helping professionals who are practice owners — like you — realize and achieve the dreams and aspirations you had when you started your practice. I know we are succeeding when you are excited, feel the surge of possibility wash over you and start to take action!
I have extensive experience in marketing and business development, serving as an executive in private industry for 17+ years. In addition, I have been clinical psychologist and business leader for 25+ years and owned two psychotherapy practices. As a business strategist and consultant, I bring these experiences and other learning from my career to practice owners.
Experience & Background
As a founding partner of LifeWorks Psychotherapy Center and North Shore Psychotherapy Associates, both in the Chicago area, I oversaw all finances, operations, marketing, strategy, planning as well as the development & implementation of processes and programs. I created and lead psycho-educational programs for personal and professional development and provided psychotherapy to clients.
I also spent 17+ years in private industry as marketing and business develpment executive. It was during this time, I was first introduced to and started applying the priniciples and concepts outlined in Gino Wickman’s Traction: Get a Grip on Your Business.
I am the former CEO of the Process Work Institute, in Portland, OR, and a member of the International Association of Process-oriented Psychology (IAPOP), in Zurich, Switzerland.
In 2020, I created DeepWell.xyz, an online library of audio-recorded inner work exercises, inspired by my training and work using process-oriented psychology (process work) personally and professionally. An inner work exercise is a guided process of self-exploration that relies on noticing, articulating and following your experience in order to solve problems, find a new point of view, work on relationship conflicts or make decisions.
My experience also includes being a 10,000 Small Businesses Scholar and diplomate in Process-oriented Psychology (also known as process work).
Reach out and let’s see how we can work together!
Are You Ready?
Discover the advantages of working on your business – not in it. Contact me to learn how we can work together.
- Find the hidden wisdom in your greatest challenges.
- Stop struggling alone.
- Access a tested network of contacts and library of resources, templates and examples.
- Get the structure and support you need to complete essential tasks.
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