Expand Your Opportunities, Reach & Revenue
Business development starts where you are and looks at ways to expand your opportunities, reach and revenue.
- Recognize your business’ unique strengths
- Discover opportunities (and risks)
- Identify and mitigate or protect from risk
- Streamline systems and operations
- Answer financial, legal, and logistical questions
As a founder of two successful psychotherapy practices, I understand how to help practice owners expand their reach, grow their offerings and optimize their results.
“Dr. Trawinski’s consultation has been invaluable to me as a practice owner over the past several years. From conceptualizing big-picture strategy to brainstorming immediate actionable improvements, Dr. Trawinski has been helpful each step of the way. I am so thankful for her guidance and expertise and recommend her services in the highest degree.”

– Michael Blumberg, LCPC, Glenview Counseling Group
How I Can Help
The Profit Problem
From exploring staffing changes, adding locations, reducing expenses and streamlining systems, to restructuring service offerings, evaluating alternative revenue streams, designing and planning for new programs — we’ll work together to find the right combination of solutions for your practice’s bottom line.
Overwhelmed by Data
Too much data and input makes your head swim. And too little information leaves you in the dark, or trusting your gut. Having the right information, in the right amounts, at the right time can help you to make choices that will help you address issues and obstacles, while strategically positioning your practice for sustainable growth.
Pressure to “Get it Right”
Working together, we can determine what information you need (when and how to get it) to keep an eye on your practice and its well-being. Learn how to make sound plans based on informed decisions, anticipate possible set backs, identify trends, take stock of your progress, and course-correct as needed.
What to Expect

Your organization has unique challenges. I help you identify these pressing issues through dialogue and structured processes. Together, we’ll explore strategies to bridge the gap between your current state and your ideal future.
RESOURCES
Get needed resources, templates, specific how-to info, and/or a walk-through important processes.
MENTORING
Gain clarity with a sounding board and mentor who can help you develop as a leader over time.
StrategY
Define your practice’s challenges, issues and gaps, build a vision for your practice’s future, how you will get there and a step-by-step map to achieving your goals.
COACHING
In-person or via Zoom, I can join you and your leadership team to work on collaborative visioning, problem solving and growth strategies and implementation.
I am available for “Quickies” – one-on-one consultations or coaching sessions when you need it most. Learn more and schedule a Quickie.

About Cindy Trawinski, PsyD.
I bring 25+ years of practice management, business development, marketing and strategy to our work together. Learn more about me and the guiding vision behind Trawinski Consulting.
Have a question? I’m happy to discuss how Business Development consulting can work for you and answer any questions you have before getting started.
Bridge the gap!
Learn how to make choices that will help optimize your practice for sustainable growth.
- Find the hidden wisdom in your greatest challenges.
- Stop struggling alone.
- Access a tested network of contacts and library of resources, templates and examples.
- Get the structure and support you need to complete essential tasks.
I will email you no more than once a week. You can unsubscribe in a single click and I will never share your email address.